By Search Strategy on Sep 23, 2008 in SEO Tips | 0 Comments
SEO Tip #3
If there’s one catch-22 in the SEO game, then having a high-ranking, fully optimised search result that is right at the top of Google but is not getting any clicks is it.
This problem normally comes about because a business has spent so much time optimising their page full of keywords that when their [...]
Popularity: 27% [?]
By Search Strategy on Aug 29, 2008 in SEM Tips | 1 Comment
SEM Tip #2
The internet is a big place, so making sure your online advertising dollars effectively reach your target market is one of the biggest challenges for managers.
When it comes to most marketing activities, whether it be a newspaper advertisement, television commercial or internet campaign, managers are always striving to choose marketing mediums that attract the [...]
Popularity: 38% [?]
By Search Strategy on Jun 1, 2008 in Search Engine Marketing | 0 Comments
Whilst organic search engine optimisation will get you so far, it does have its limits. This is mainly due to the fact that when it comes to organic SEO, it is not possible to optimise for every keyword you want to generate results for. Attempting to optimise for ridiculous numbers of keywords is more than [...]
Popularity: 56% [?]
By Search Strategy on May 19, 2008 in Search Engine Optimisation | 1 Comment
When it comes to operating your business online, it isn’t as easy as simply building a website and waiting for the sales to come rolling in.
In today’s electronic marketplace, search engine placement can, and is, proving the difference between whether online campaigns thrive or come crashing back down to earth with an expensive thud.
As a result, getting [...]
Popularity: 47% [?]
By Search Strategy on May 19, 2008 in Search Engine Optimisation | 0 Comments
When it comes to SEO there are a number of complex notions to understand. So let’s take it back to the beginning and answer the simplest question of them all; what is SEO?
SEO stands for Search Engine Optimisation and is the process undertaken by SEO companies and individuals to optimise a website for appearance in keyword-based [...]
Popularity: 32% [?]
By Search Strategy on May 19, 2008 in SEO Tips | 0 Comments
SEO Tip #01
One of the most important factors when it comes to your website’s performance in search engine results is the keywords meta tag.
The keyword meta tag is embedded in the HTML code of your web page and is read by search engines during their indexing process. The keyword tag allows you to specify what [...]
Popularity: 38% [?]
